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Is Kellogg Company(NYSE: K), a large market cap stock a smart buy?

With a market cap of has a large market cap size. Kellogg Company (NYSE: K) has been on the stock market since its IPO date on the 12/17/1984. Kellogg Company is in the Processed & Packaged Goods industry and Consumer Goods sector. Average volume for Kellogg Company, is 2067.36, and so far today it has a volume of 1688800. Performance year to date since the 12/17/1984 is 7.20%.

To help you determine whether Kellogg Company is undervalued the following values will help you decide. P/E is 43.66 and forward P/E is 18.9. PEG perhaps more useful shows that Kellogg Company has a value for PEG of 6.13. P/S ratio is 2.02 and the P/B ratio is 13.35. The P/Cash and P/Free cash flow is 49.98 and 49.69 respectively.

At the current price Kellogg Company is trading at, 75.97 (-0.28% today), Kellogg Company has a dividend yield of 2.74%, and this is covered by a payout ratio of 113.80%. Earnings per share (EPS) is 1.74, and this is looking to grow in the next year to 10.38% after growing -1.80% this past year. EPS growth quarter over quarter is 25.90%, and -6.60% for sales growth quarter over quarter.

The number of shares outstanding is 349.31, and the number of shares float is 348.38. The senior management bring insider ownership to 19.70%, and institutional ownership is at 83.20%. The float short is 1.34%, with the short ratio at a value of 2.26. Management has seen a return on assets of 4.00%, and also a return on investment of 9.40%.

The ability for Kellogg Company, to deal with debt, means it current ratio is 0.6, and quick ratio is 0.4. Long term debt/equity is 3.15 and total debt/equity is 4.12. In terms of margins, Kellogg Company has a gross margin of 39.70%, with its operating margin at 9.00%, and Kellogg Company has a profit margin of 4.70%.

The 52 week high is -12.29%, with 20.71% being its 52 week low. The 20 day simple moving average is -5.43% and the 200 day simple moving average is -0.33%.

Disclaimer: Remember there is a risk to your investment, this is not a recommendation, nor personal advice, never invest more than you are able too loose.


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Peter Clarke

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